10 MARKETING STRATEGIES TO TRY IN 2021

1. BLOGGING & SEO– SEARCH TRAFFIC IS SURGING! 2. MULTI PLATFORM OMNIPRESENCE– BE ON MULTIPLE OUTLETS 3. MONTHLY PAID NEWSLETTERS– THRIVING! CHECK OUT SUBSTACK 4. SHORT, VALUE PACKED VIDEOS– REELS, TIKTOKS, & STORIES 5. REPURPOSING CONTENT– MAXIMIZING YOUR REACH 6. SEARCH BASED PLATFORMS– PINTEREST & YOUTUBE 7. USER GENERATED CONTENT– LEVERAGE YOUR AUDIENCE 8. COMMUNITY […]
The UX Design Checklist

I am proud of the design Did you run to your colleagues and say “Look at this awesome shit”? If yes move on. Are the most important elements on top of the page? Does every element on the screen deliver value? Will the user achieve his goal with it? Is it persona-checked? What could make […]
10 Usability Heuristics for UI Design

Visibility of system status System informs users about what’s going on. Match between system and the real world The system should speak the user’s language. User control and freedom Support undo and redo. Consistency and standards Follow platform conventions. Error prevention Prevents a problem from occurring in the first place. Recognition rather than recall Minimize […]
How to Become a Cyber Security Analyst

Domains ranging from commerce, to communications, to transportation and beyond make use of computers and the Internet to operate. While it cannot be denied that these technologies have made life easier for almost everyone, we should not discount the fact that using them also comes with unexpected downsides. One of which is the threat it […]
10 SOFT SKILLS – YOU NEED TO GET AHEAD

COMMUNICATION SKILLS Communication skills are the tangible, hard skills that you need to work with other people which include verbal, and non-verbal. 2. PEOPLE SKILLS People skills are active listening skills, it all boils down to listening to other people and understanding where they are coming from. 3. SELF MANAGEMENT SKILLS Take initiative in your […]
RESUME WRITING TIPS – FOR CAREER CHANGERS

CONTACT INFORMATION PROFILE Use your profile to highlight 2 or 3 of your greatest assets related to your new career. SUMMARY OF SKILLS Use a combination of resume format, which begins with a summary of skills. Use this section to highlight your most relevant and impressive skills, experience & accomplishments related to your new career. […]
JOB INTERVIEW TIPS – YOU`VE NEVER HEARD BEFORE

GO BEYOND THE HOMEPAGE Research the company`s earning calls, quarterly reports & blog posts. Cite them during your interviews to show you really did your homework. USE GOOGLE ALERTS Keep up with company news without searching for it. Type the company name into Google alerts (google.com/alerts) & get updates to your inbox. AIM FOR 10:30 […]
CAREER PLANNING

PLAN FOR A SUCCESSFUL CAREER SELF EVALUATION List Out Your Strengths & Weaknesses List Out Your Ambitions And Goals Know Your Skills And Work Pattern Chart Down Your Future Responsibilities, Financial Goals, And Other Priorities KNOW THE MARKET Do Research To Understand Current Market Scenarios And Job Demand Analyse Those Industries And Jobs Which You […]
5 Tips to Motivate Your Team

Hire people with a good attitude Create an environment with a sense of a safety Pay attention and show that you care Show your team genuine appreciation Connect with your team on a deep level
8 Ways to Make the Most of Your Career This Year

LEARN NEW SKILLS… SO YOU CAN ADVANCE YOUR CAREER 2. MANAGE YOUR MONEY… SO YOU HAVE MORE CAREER CHOICES LATER ON 3. FINALLY UPDATE YOUR RESUME… SO YOU CAN APPLY TO YOUR DREAM JOB RIGHT AWAY 4. KNOW YOUR WORTH… SO YOU CAN CONFIDENTLY ASK FOR A RAISE 5. MAKE YOUR INBOX WORK FOR YOU… […]